Your ☀ Beach Babe BIKINIS!!!




It’s time for endless days of fun in the sun☀

We have BIG plans for you all summer and we’re kicking it off with your NEW BIKINI LINE and the launch of! YES!!!!!!

A few months ago we mentioned we were designing bikinis with our favorite line, Maaji Swimwear and we asked you for your favorite shapes, colors, fit and more… and now, they’re here! We’re so passionate about the Maaji brand ~ created by two sisters in Colombia, they care for each and every Tone It Up girl so much. They love everything you do in the community!

The first time we discovered Maaji was when we were in Hawaii styling our first Beach Babe DVD. We can’t even explain the way they fit… the fabric and the way it hugs your curves, but doesn’t pinch ~ amazing; they’re soft, reversible, unique, so sexy and cute! If you’ve never owned a Maaji suit, you’re in for a treat.

After wearing them in just about every video, we thought it would be so much fun to design suits for the Tone It Up community. With your help, and our team at Maaji, we came out with 4 different styles ~ all inspired by our paintings, the ocean, waves and the Beach Babe lifestyle. Many of you know that Karena’s and my favorite hobbies are design and painting, so this has been a dream come true!! Here’s our most recent paintings… my mermaid and Karena’s wave and sunset.

We named each bikini behind our inspiration and this community! Karena’s exclusive design is Petals and Polkadots and my suit is Retro Surf. We designed Mermaid Pearl and Seaside Diver together :) (see them up close here) Each suit truly is a piece of art including touches of lace, starfish buttons, a peak of floral along the edges, ruching, perfectly cut bottoms and beautiful splashes of color combinations.

Your new Bikinis come in a variety of styles, and most of them are REVERSIBLE! Two Bikinis for ONE ;)

Whether you’re planning to relax by the pool, lay in the sand, play some volleyball or head to the lake with your friends, there is a bikini for you! We’re also carrying 4 other styles that we loved from Maaji.

These suits are very high quality ~ they’re boutique bikinis that are so special! For the next week, we’re also including a Gift with Purchase ~ a travel bikini bag and the starfish necklace pictured with all your bikinis! Remember that most of the bikinis are reversible too! We can’t wait to see you rockin’ your Beach Babe BIKINI!

Shop the Beach Babe store and take look at all the new summer must-haves ~ Bikinis, Beach Bags, Jewelry, seahorse necklaces and we finally launched the Beach Babe wrap bracelets!!

~Mahalo Beach Babes~

Visit! :)

  • Maggie

    Pleeeease stock them back up!